What you need to know about Benchmark
Benchmark was founded in 2004 and provides a suite of email marketing tools with integration and automation capabilities. The company serves businesses of all sizes by making it simple to ....
Category: Mobile Marketing
The Top Ecommerce Marketing Strategies
Ecommerce marketing is the process of increasing website traffic, brand visibility, and sales. It makes use of inbound advertising, organic SEO, and other marketing tactics. This includes generating awareness through ....
Video Marketing Statistics: Everything You Need to Know
Video marketing has evolved significantly over the years. It is now vital for your business to stay current on the latest trends and statistics in video marketing. It's important to ....
5 Super Actionable Strategies That Make Your Instagram Marketing Campaign Go Viral
Instagram is a fantastic platform for promoting your brand, connecting with a large audience, and increasing engagement. Instagram continues to grow daily, with over 300 million active users worldwide. Developing ....
5 Ways to Increase Business Growth Through Business Process Outsourcing
Business process outsourcing (BPO) entails contracting with third-party vendors or utilizing cloud-based 'business process as a service' solutions to handle your business's operations rather than performing them in-house. Operations can ....
What you need to know about Internet Marketing
Internet marketing is a broad term that refers to the process of marketing products and services online. This encompasses a range of channels and platforms for communicating with customers, including ....
Why Text Messaging Could Be The Marketing Tool You Can’t Live Without
Many businesses continue to rely on weekly circulars to generate foot traffic, despite the fact that a sizable portion of customers now prefer delivery. Others are investing heavily in social ....
Email marketing tactics that convert subscribers into customers
Email marketing generates the highest ROI of any marketing channel. Email generates an average of $40 for every $1 spent. And, because email is an owned channel, you can communicate ....
8 Email Marketing Best Practices That Actually Drive Results
1. Don't purchase contact lists Email campaigns rely on a healthy open rate, and if you're contacting people whose information you purchased – rather than earned through previous interactions – ....
The Ways to Marketing in the Industry of ELearning
Digital marketing strategies are evolving constantly because of the technological advancements and the trends. The strategies entail the use of the internet or the use of a smartphone. The method ....
Artificial Intelligence and Hyper-Personalization: The Beginning of a New Era in Email Marketing
Every few years, the question resurfaces, and we scratch our heads for answers. Consider how, when television was first introduced to the world, radio and theatre companies believed their businesses ....
The Recent Centerpiece Of The Marketers’ Strategies
Marketing strategy simply refers to a business's overall game plan for reaching to their prospective consumers and then turning them into customers of their products or their services. A marketing ....
The Death of Email Marketing As We Know It Is Coming This Fall
In traditional email marketing, remote images that load when an email is viewed or invisible tracking pixels are used to track email opens and collect information about the recipient's device, ....
The Dos and Don’ts of Email Marketing
It's strange to think that there was a time when we didn't have email. And, although it may seem surprising, it is still the most popular method for businesses to ....
What Constitutes a High-Quality Email Open Rate and How Can You Improve Yours?
Your open rate is an important performance metric to track, and not just to see how you compare to the competition. While click-through rates, complaints, unsubscribes, and forwards all contribute ....
HTML Email Best Practices
An HTML email is simply making use of a type of an HTML that is made or created for the purpose of providing an email with semantic markup and the ....
How to Create Great Business Images (for Non-Designers)
Visual content is critical to the success of your online marketing campaign. You require professional-looking images for your website, blog, or social media profiles. However, what if you are not ....
How to make an effective Facebook landing page
Naturally, there are numerous ways to create a Facebook landing page. Likewise, there are numerous types of landing pages that can be effective for an advertising campaign. Your success, however, ....
Constant Contact
The user experience is quite very simple and there are some of the great drag-and-drop tools and the wide range of design themes. You will have multiple options if you ....
How to Develop a Strong Digital Brand for Your Business
Whether you're transitioning from a side hustle to a full-time venture or starting something entirely new, a strong digital brand will help you succeed. A digital brand communicates both visually ....