Managing your content marketing very well is easier said than done.
Whether you are working solo, you are in-house, or you are at an agency, you are juggling tons of tasks and tons of projects. From the social media publishing to the email campaigns to the blog posts and more, you will likely have more projects on your calendar than the time on the clock.
If you are having any trouble keeping it all under control, there is an available solution for you.
What Is CoSchedule? The CoSchedule is an all-in-one platform that is meant for planning, for organizing, and for executing all things involving content marketing. It is pretty easy to use, the drag-and-drop calendar interface makes it very easy to collaborate and to also schedule all your projects in one place.
Once you have your strategy in place, you can now move on to your execution. However, you still have a lot of work to do, which can just quickly become disorganized.
The CoSchedule new email integration allows you to plan, to create, and to send your emails at the best times and days for your audience.
Managing your email schedule is pretty easy. Follow these steps.
Step 1: Go to your Integrations settings page. List the integrations you have made on your calendar
Step 2: Check for your email service provider in the integrations catalog. Email integrations in the catalog.
Step 3: Next, choose a date on your calendar and click Email Marketing. Setting up email marketing in CoSchedule
Step 4: Add a title to your campaign and then create your email content. Add a title to your campaign
Your email will then be delivered at your specified date and time. Pretty slick, huh?
You can also possibly set up a filtered view of your calendar just to view your email activities, so you know exactly what emails are going out and when they are going out.
1. Select “create new saved view” on the left-side menu, creating a new saved view.
2. Next, you name your saved view and add a filter category.After naming your saved view and adding a filter category, you choose “Type” or “Email Service Accounts” in the drop-down menu.
3. After the Dropdown menu from the filter category and selecting “type“, you can then add all your email content types or email service accounts that are connected.
Adding email content types or email service accounts, now you have a custom view of all your email messaging, who is responsible for it, and when they are going live.
It is a marketing project manager’s dream come true, really.
Go Create Your Own Email Strategy
With the information that you have gathered so far and your strategy template in hand, you can create your own email marketing strategy. Now you can set the goals, plan ahead, and also create a strategy that helps boost the bottom line of your business.