Using content marketing platforms (CMPs) can help creators generate more leads and revenue from their online content. There are many content management platforms (CMPs) to choose from, focusing on writing, graphics, paid promotion, partner promotion, keywords and SEO, and more.
- Get Social
- HubSpot
- ScribbleLive
- Content Cal
- Brand24
- Kapost
- Acrolinx
- Ceros
Get Social
This is a great tool for content distribution and analytics. This platform tracks dark social media shares of your content, which most other tools do not.
It also offers an automated content distribution solution for social media. The tool also tracks ROI for each piece of content, allowing you to focus on the winners.
HubSpot
HubSpot is an inbound marketing tool that also helps with sales and CRM (customer relationship management). Marketing tools and applications help marketers build, administer, and distribute emails using a full-funnel marketing system.
ScribbleLive
ScribbleLive’s data science technology aids content creation. It is useful in businesses planning, creating, distributing, and measuring of content life cycle. As a result, it is one of the best content marketing tools.
Campaign management, in-venue engagement, live events, content syndication, and more can all benefit from this SaaS platform.
Content Cal
With Content Cal, you can streamline your content marketing planning and execution. You can use it to plan, create, collaborate, publish and analyze content. Approval flows help streamline the process and avoid bottlenecks.
Brand24
This is a powerful and unique online monitoring tool. Uber, Intel, and Ogilvy all use it, proving its effectiveness as a reputation management tool. Brand24’s features include Mentions Feed, a place to track online brand mentions; Discussion Volume Chart, a graphical representation of brand-related discussions; Alerts for spikes in brand mentions, blog visits, or any other metric.
Kapost
Kapost helps you deliver the right content to the right person at the right time. It allows you to easily create and update workflows while allowing team members to provide feedback directly in the tool.
The product has a document library similar to Google Docs/Drive where you can see the status, next steps, author, and submission deadline.
Acrolinx
It is a CMP that uses Artificial Intelligence to learn your content’s style and goals to help you stay on-brand and on-message. Acrolinx provides real-time feedback based on what it has learned. It helps you write clearly, consistently, and brand-consistently.
Ceros
Ceros is a platform that allows marketers and designers to create interactive and immersive content without coding. Not a text-based content management system, more design and layout.
Using a cloud-based canvas, users can create beautiful digital content by dragging and dropping assets into the canvas and using the tools provided. You can use the design canvas’ animation and interactive effects to bring your content to life.