How to run a webinar

This article is an excellent resource for helping you start making webinars.

1. Choose the right topic, title, and format

First of all, envision the goals of your webinar.

Then, choose a topic. What is the main point you’d like to convey in an hour or so? You can use your other content’s statistics to see what contributes to your site’s traffic, and what your audience is most interested in. This action will definitely increase engagement.

Be accurate. This method helps people understand what they’re signing up for, while also improving your SEO.

Select a format for your webinar that best suits your needs.

2. Choose the presenters & team

For a webinar, you will need to choose a qualified presenter. It should be a person who is knowledgeable about the subject, not afraid of public speaking, and has good presentation skills. Absolutely, your web seminar can have multiple presenters.

You can then choose an assistant, who can be responsible for managing the chat while the speaker carries on with their presentation.

After you have found excellent content creators, you can also ask someone (or a few people) to handle the technical details of your webinar (make sure the Internet connection is strong and that you can be heard and, if required, seen)

3. Plan out the content

Before you create an online seminar, you must plan it thoroughly.

Webinars in which presenters speak disjointedly and stammer have a low rating. Plan your webinar and it will likely meet your promise, and give your audience enough information to absorb.

4. Prep the tech environment

Before running a webinar, make sure you have a working webcam and microphone that have been adjusted to the environment you are in. Choose a place to hold your webinar in order to remain professional and allow nobody to disturb you during the webinar. A disruption in participants’ focus could occur.

Make sure your internet connection is stable, that your laptop charger is plugged in, and that your computer won’t automatically start downloading updates.

Sharing your screen should be something as simple as, “Clear your desktop when you’re done with your session.”

Before you begin your meeting, go to the webinar room and see if everything is ready.

5. Attend other webinars beforehand

To truly comprehend an event, you must first have attended it. Start with industry influencers to find seminars to register for. Write down everything you find interesting from the webpage to the way the speaker talks. So, what are you prepared to do?

6. Schedule your webinar

When should you run a webinar?

The best rule of thumb is to set a webinar for the middle of the week, Tuesday to Thursday (with Tuesday as the winner). Most days do not have travelers. To be successful, you’ll be competing with other experts in your field.

When people are not at work, you can assume they would prefer to attend web seminars. Statistics show that people prefer to hold webinars in the morning. 11:00 a.m. When you have guests from various time zones, you might have to sacrifice sleep in order to host them. Also, avoid scheduling the seminar for lunchtime.

Point out that your webinar will be recorded and ask people to register even if they can’t attend because they’ll get the recording afterwards.

7. Practice

Do not jump into your first webinar hoping to improvise. Sure, flexible presentation is an asset, but practice plenty leading up to your seminar to make everything smooth and eloquent. It’s best to perform a dry run for the webinar software with everyone on your team, too.

Avoid last-minute scenario alterations. They commonly create extra work and increase stress.

Leave a Reply