5 Tips for Talking About COVID-19 in Your Email Campaigns

You’ve almost certainly received an email referencing COVID-19 from everyone from your favorite online retailers to your pet groomer by now. There are numerous approaches you may use in your email campaigns. Here are some tips. 1. Communicate Changes to Your Business Certain industries are more vulnerable to the epidemic than others. If you’ve had …

5 Back to School Email Marketing Tips

Back to school marketing can be one of the most effective revenue generators of the year for businesses who take it seriously. It is not restricted to traditional businesses selling school supplies and clothing. Almost any brand may participate if they get the actual essence of return to school. With an increasing amount of purchasing …

Is Email Marketing a Thing of the Past?

For two decades, email marketing has been an integral part of every marketer’s work. This has evolved into a critical component of digital marketing for any type of business over the years. However, is it still relevant in an era when we have access to an abundance of marketing resources? For those who are unfamiliar, …

7 Marketing Tips For Global Reach

Every established business’s ultimate goal is to enter the global market. We are all aware that marketing is the lifeblood of a business. However, when it comes to exporting your products and services, you’ll need to significantly ramp up your marketing strategy. To expand your brand into foreign markets, you’ll need an intimate understanding of …

Win More Guests by Surveying Your Last Guests

The manner in which you treat your hotel guests is critical to your business’s success. So much so that, according to an 84 percent response rate in a survey, customer service is a critical factor in determining whether or not they will support your company. However, many hospitality businesses struggle with this scenario: they train …

A/B Testing Your Subject Line to Increase Booking Rate

The hotel industry generates approximately $162 billion in revenue in the United States. Each hotel earns approximately $81.43 per room after taxes are deducted. In the hotel industry, your primary objective is to increase overall conversions. This article will discuss A/B testing and how it can help you improve your booking rate. Continue reading to …

What you need to know about Benchmark

Benchmark was founded in 2004 and provides a suite of email marketing tools with integration and automation capabilities. The company serves businesses of all sizes by making it simple to create, send, and track compelling campaigns and newsletters. The company has formed strategic alliances with global brands such as Google, Zendesk, Intel Security, and AT&T. …

How to choose the right email marketing service for your business

Are you looking for the best email provider for your business? Consider the following points: Check the various packages Finding the appropriate online marketing tools can appear to be a daunting task. Fortunately, the best email platforms offer an unlimited message limit and progressive pricing models. This means that your monthly charges are proportional to …

Steps To Boost Your Organic CTR In Google

If any website is unable to generate the amount of traffic that we require, we will take action. In this case, you can use organic CTR because Google uses this CTR to determine how well articles are performing. Organic CTR, also known as Click-through-Rate, is defined as the percentage of searchers or traffic that visits …

How to increase the number of YouTube subscribers who subscribe to your channel

YouTube’s popularity is growing, and the fact that it receives an average of one billion hours of views per day further demonstrates why the video marketing platform is generating such large numbers. The meteoric rise of YouTube has sparked a fiercely competitive environment in which the library is virtually limitless, with a plethora of video …