How Does Email List Verification Software Help You?

Are your email campaigns stagnant or worse, non-existent? One of the main reasons could be the quality of your email leads or subscribers. Your email deliverability will likely suffer if your subscriber list contains a lot of spam traps, either role-based or inaccurate. Using email list verification software is the only way to avoid this. …

How Effective Is Email Scrubbing?

Effective email marketing can generate more engaged leads and higher conversion rates. But it can be pointless if your mailing lists aren’t up to par. Engagement can improve a sender’s reputation, increase conversion rates, and avoid spam folders. To avoid these unfortunate outcomes, keep your email lists clean by scrubbing them regularly. Cleaning up your …

5 Reasons Why It Is Vital to Clean Up Your Email List

Email has proven to be a highly effective method of communicating with both existing and new customers. Did you know that customers who make purchases as a result of an email promotion spend approximately 138 percent more than other consumers? That is why engaging your target audience consistently via email works and will be even …

How to Make Use of PHP’s mail() Function to Send Emails

To send emails directly from a PHP script, the first method is to use the built-in mail() function. To make use of the PHP send mail feature, users who host their PHP application or website on a local server must configure the Sendmail program by editing the php.ini file in their PHP installation directory. If …

What Every Email Marketer Should Know About Mailer-Daemon Spam

When you send an email to a defunct address, the mailer-daemon responds that the message was not delivered. If your inbox becomes suddenly flooded with delivery failure reports, this could be the result of someone sending emails from your address without your permission. Definition of Mailer-Daemon Email functions similarly to a virtual postal system. When …

How to Execute a Marketing Campaign

Many small businesses think they’re done after a few ads, a website, or a Facebook page. It’s like fishing on dry land—you can cast all you want but won’t catch anything because you aren’t near the pond. Profitable marketing requires meticulous planning. A successful marketing campaign follows these steps. Know Your Campaign’s Fit Ideally, you …

How to Generate Sales Leads in Your Small Business

Business growth can be a long-term process. Having access to a steady stream of sales leads is essential to business growth. A lead is a person, or a business, who is interested in the products or services you sell. Many successful small business owners are constantly looking to grow their customer base. Here are some …

Best Bulk SMS Services in 2021

Bulk text message services enable businesses to use one of the most innovative customer engagement tools. Text message marketing allows even small businesses to stay current and competitive. SMS marketing works. According to research, 75% of consumers want to receive promotional texts. Text messages are opened 98 percent of the time versus 20% for emails, …

Best Practices for a Clean Email List

If you’ve been in business for a while, you’ve probably amassed quite a list. Email is still a great way to reach prospects and customers, so having a large list is beneficial. However, low engagement in marketing emails may cause concern among internet service providers (ISPs). If your email list continues to malfunction, ISPs will …