5 Tips for Spotting a Social Media Influencer

5 Tips for Spotting a Social Media Influencer Before diving into the world of influencer-generated content, you must first understand what a social influencer is. Depending on your industry and goals, you can identify a social media influencer by a few key characteristics. Credibility Transparency helps social influencers gain trust online. They gain trust by …

Influencer Marketing Content Repurposing

Influencer Marketing Content Repurposing We’ve all heard it: reuse, reduce, recycle. Know that this advice extends beyond aluminum cans and plastic water bottles? You can repurpose influencer marketing content to boost your campaign’s value. As with any recycling program, you’re preventing waste while reinvesting in the community — or in this case, your company. Repost …

8 Ways To Maximize Profit in Business

Nowadays, having high-quality products and services isn’t enough. You also need a strong marketing strategy to differentiate yourself from competitors and entice customers to choose you. In fact, many brands with mediocre products or services still succeed due to their excellent marketing strategies. Investing in marketing has many advantages. It can help you reach a …

3 Key Essentials for Your Email Marketing to Succeed

Consumers and Marketers prefer email marketing over other marketing channels because it is convenient and easy to use. Use this platform to attract, convert, close and delight buyers. Your company’s email strategy can make or break you. Depending on how well you use 3 three key elements of an email marketing strategy, you can either …

It’s time for brands to bargain with customers

The rise of digital channels has enabled customers to expect more from their favorite brands and businesses. Customers want 24/7 access to brands, but they also want more control over their shopping experience. Recent research from Facebook and Boston Consulting found that during the 2020 holiday season, two-thirds of global consumers tried to message a …

6 Ways Data Can Help You Improve Customer Service

Everywhere there are customer service and workplace mantras. The most common is “The customer is always right”. Another is John Maxwell’s “Teamwork makes the dream work”. But what actually fuels such mantras? Data is perhaps the best fuel. In 2020, every person generated 1.7mb of data per second, providing a massive amount of data on …

5 Email Marketing Campaigns That Retain Clients

  Email is used by over 4 billion. Statista predicts 4.5 billion by 2024. Email marketing has a huge reach. That’s why more companies are using email marketing to reach customers. If you aren’t using email marketing to retain customers, you are missing out. The good news is that you can start now. Keeping existing …

Software Email Lookup Tools to Assist You in the Search for Email Addresses

  HeadReach By searching for email addresses using HeadReach, you can find the email address you’re looking for by name, company, or website. In addition, you can use the advanced search feature to search for jobs based on their job titles. Once you’ve narrowed down your search to a specific candidate, you’ll be able to …

Holiday Marketing Tips for Your Business

  Is your marketing ready for 2021 holiday season? Follow these tips to get your business holiday-ready and maximize holiday sales. Online shopping/Ecommerce Due to the pandemic, two-thirds of consumers still plan to do most of their holiday shopping online in 2021, according to eMarketer. According to Adobe Analytics, online sales will hit a record …