How Can I Master the Ecommerce Conversion Funnel?

Before you can optimize any marketing tactic for your business, you must first understand your business’s objectives and marketing budget. Getting a user to purchase a product is a lengthy process. It can take between 7-13 touches to generate a qualified sale. Before a user makes their first purchase, they must be exposed to your …

The Top Ecommerce Marketing Strategies

Ecommerce marketing is the process of increasing website traffic, brand visibility, and sales. It makes use of inbound advertising, organic SEO, and other marketing tactics. This includes generating awareness through social media, search engines, email, and digital assets. Likewise, converting website visitors into customers through conversion rate optimization. Therefore, to convert visitors to customers, ecommerce …

5 Digital Marketing Techniques to Implement in 2021

As more businesses choose to sell their products and services online, marketing strategies have become more creative in order to maintain a customer base. Email Marketing Email is still a fabulous way to reach your customers despite all of the other newer methods of marketing. To make the most of it, you must offer personalization …

Why Is Social Media Marketing Vital For Small Business and Startups?

Throughout history, advertising has relied heavily on word-of-mouth. It is a certain-fire way to increase sales and traffic. When it comes to marketing, small businesses and startups often do not have a budget similar to large corporations. However, digital marketing is a method that can always be within a thinkable budget for small businesses. Digital …

Video Marketing Statistics: Everything You Need to Know

Video marketing has evolved significantly over the years. It is now vital for your business to stay current on the latest trends and statistics in video marketing. It’s important to examine certain video marketing statistics that can assist you in marketing your business more effectively. This article will discuss all of the significant statistics that …

5 Must-Have Digital Marketing Techniques for Business Success

The internet has become ingrained in our daily lives and businesses began utilizing it as a means of advertising and promotion long ago. Therefore, digital marketing comes into the picture. In which it is the most effective method of attracting and retaining customers online, as well as assisting in the growth of your brand. By …

7 Economical Marketing Strategies for Your Business

According to Forbes, marketing is an important component that propels your business forward. Unless you employ the proper marketing strategies, your business will struggle to attract a sufficient number of customers. However, is marketing as expensive as people claim? According to a Hubspot report, the third biggest challenge businesses face when running marketing campaigns is …

5 Strategies for Using Social Media to Gain Positive Attention and Convince Investors

Attracting investors’ attention does not happen overnight, nor does it occur through a single channel. Rather than that, it’s a combination of a strong online presence and the ability to communicate the appropriate message to those willing to spend. Social media, without a doubt, checks both of those boxes. When you consider the openness of …

Five Ways Digital Signage Can Benefit Your Small Business

Digital signage is not just for large corporations. Small businesses can also benefit from modern signage for a variety of purposes, including product information, customer service enhancement, advertising and promotion, and a variety of other purposes. It could be an economically viable option for small businesses that must compete. Numerous businesses have already made the …

How TikTok platform is redefining influencer marketing

In 2016, a modest video app geared toward teenagers made its global debut. Fast forward to 2021, and the aforementioned app, TikTok, is one of the world’s fastest growing. Indeed, Oberlo reports that 689 million users have embraced this dynamic and engaging platform, including businesses seeking to expand their reach through digital marketing. Once viewed …